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"24% of Consumers Would Choose Local FIs for Credit Card"

Learn where consumers are applying for credit cards, what type of spenders they are, what features are most persuasive, and what smaller financial institutions should focus on to continue expanding their market share.

The latest consumer survey report from Elan Credit Card and PYMNTS Intelligence reveals that 24% of consumers would most likely turn to a credit union or community bank for their next credit card – in many instances where these consumers already hold their primary bank account. 

Download the full report to learn: 

• Credit card features that would sway consumers to switch issuers 
• Different types of credit card spenders and where they apply 
• Insights on where consumers hold bank accounts and credit cards

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